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While many brands and/or companies aspire to be in consumers’ social media inner circle, there are three cardinal social media sins that they need to avoid. Here are six suggestions to combat social media’s echo chamber.
Social media gives consumers a wide variety of websites and formats to talk to companies and other customers. When companies don’t meet consumers’ expectations, they use social media to communicate with other customers. Here are 8 ways that social media has changed customer service. Please read on …