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“How do you find time to blog?” is question I’m often asked. For me, the answer is simple. I practice writing regularly. For you, the answer may be different.
Understand that every blogger starts blogging like they’re on fire. Their posts just seem to pour out of them and onto the computer screen effortlessly. As time go by, however, you can run out of ideas and besides, if your blog is successful, you’re busier. Because it can become difficult to write fresh posts when you’re always on the go, here are thirteen ways to help you find time to blog from Heidi Cohen’s Actionable Marketing Blog.
While photographs can take your blog from dull to dazzling, the main reason to incorporate photographs into your blog is your readers. Photographs quickly and succinctly convey information to your audience, whether they’re prospects, customers, social media connections or the public – better than words. Here are 5 ways photographs can enhance your blog’s attractiveness and 7 ways to integrate photographs into your blog posts to increase readership and social sharing. Source: Heidi Cohen’s Actionable Marketing Blog
Branding isn’t only for major consumer-oriented products (aka CPG products). Business-oriented products (aka B2B), services, not-for-products and solopreneurs also have brands that augment the value of their organizations over the long term. Here are seven brand attributes and Actionable Marketing Tips. Source: Heidi Cohen’s Actionable Marketing Blog
What’s your biggest content marketing challenge? For one out of five marketers it’s producing sufficient content and for another one out of five marketers it’s having enough budget to cover the cost of content marketing according to Content Marketing Institute and MarketingProfs’ September 2011 research. So what’s a marketer to do? While short term you may be able the shift budget and resources from other marketing and communications, chances are you’ll still need more content and budget since content marketing thrives on being replenished. As a marketer, here are seven places where you can find cheap content to keep feeding the content marketing beast.
Brands enhance the value of the products, companies and people they represent whether for a B2B, B2C, Not-for-Profit (aka NFP) or solopreneur. Today’s social media-connected, content marketing rich environment demands you have a 360 degree brand. Here are ten, 360 degree brand elements and questions to develop and/or expand your organization’s branding.