Tips

20 Tips to Brand Your Blog

Pick your brand

Is your blog branded? As a blogger, regardless of whether your blog’s focused on your business, solopreneur, media entity or personal subject, take the time to think through your brand and its implications for your content going forward. To help you, here are twenty tips to get your blog brand on track.

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Ask Not What Social Media Can Do For Your Company

Lend a hand

Many firms enter the social media ecosphere in hopes of expanding their customer base and increasing sales. On social media, these organizations often act as they do on other media by using it as a one-way broadcast platform. In doing so, they miss the key element of social media engagement—it’s social. Every marketer on social media should ask what their organization can do for the social media community. To help get your company on course, here are twelve tips.

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What Lady Gaga Can Teach You About Twitter [Charts]

Twitter Rock Star

Lady Gaga passed 20 million Twitter followers earlier this month, breaking another Twitter record. What can you learn from Lady Gaga’s phenomenal follower growth? Here are 5 trends based on the Top 10 Twitter Champions in terms of followers and 10 tips to help you become a Twitter Rock Star. (From Heidi Cohen’s Actionable Marketing Blog)

 

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How Social Media Is Like Super Tuesday [& How to Win]

Super Tuesday 2012

Super Tuesday is a quadrennial US primary presidential election event where candidates must maximize their returns to prove their electability beyond amassing sufficient party delegates to win the nomination. Here’s what it takes to get out the vote and win the lion’s share of delegates on Super Tuesday and how to use these activities to improve your social media marketing. To improve their social media execution and results, marketers should heed Super Tuesday’s lessons.

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29 Social Media Leaps of Faith

Leap of Faith

A social media leap of faith gets you to stop lurking and jump into the social media conversation. By participating on one or more platforms, you exercise your go-with-your-gut intuition to make a pay-it-forward contribution to the community. Remember whatever you post on social media is part of your digital footprint and it’s permanent. In honor of Leap Day 2012, here are twenty-nine leaps of faith to help you build your social media presence and activity.

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How To Build Your Professional Twitter Brand

Dress for Twitter Success

Not all tweets are created equal, according to research from Carnegie Mellon University, MIT and Georgia Tech. This is why some of us feel like we’re talking to ourselves on Twitter. Here are ten tips showing you how to use this research to help you build your professional social media brand on Twitter. [Chart included.]

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20 Tips to Build Your Blog Audience From Scratch

listening

“I’ve been blogging for a period of time but no one’s reading my blog” is a refrain I often hear on BlogChat. Help, how do I get my blog to take off? Write great content is often the given answer. By itself, however, writing great content on a regular basis isn’t enough to build an audience! You need to take a marketer’s approach. Think of your blog as a media entity you need to promote to create a vibrant community.To this end, you must know what you want your blog to achieve and who your prospective audience is. If you’re starting from scratch, here’s 20 tips to build an audience.

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Writing: How To Build A Targeted Audience Using Social Media

Targeted audience

Social media provides writers, including book authors, journalists, bloggers and others, with an opportunity to build a targeted audience for their content. With the increased use of content marketing, don’t underestimate using these methods for connecting with prospects for business oriented lead generation and other forms of revenue. Here are 5 ways writers can build a targeted audience for their content using social media.

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77 Ways to Share Social Media Love

social media love

It’s Valentine’s Day and love is in the air. Regardless of your relationship status, you can share the social media love with your family, friends, colleagues and social media contacts. Even better, you don’t need a holiday as an excuse to communicate how you feel. To show your social media love, 365 days a year, here are 77 suggestions.

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Why Your Blog Is Guaranteed To Fail

Fail

Do you feel in your gut that your blog’s missing something? If so, there’s a good chance one or more of the following issues is hindering its success. To help you get your blog on the track to success, here are twenty-one blog fails and how to fix them.

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Twitter: Make Every Tweet Count [Research]

Super Size Your Twitter Following

Do you ever wonder if anyone’s listening to you on Twitter? If so, you’ll want to read the latest research from Carnegie Mellon University, MIT and Georgia Tech. It shows your feelings are correct about a quarter of the time. But before you start worrying, know that slightly more than one in three of your tweets is worth reading.  Want more bang for your 140 characters? Then follow these ten rules based on this research to make your tweets break through the Twittersphere’s noise to get read. (Of course, it helps to practice good Twitter etiquette.)

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