The NPD Group

Instagram Research You Need NOW! [7 Charts]

Instagram’s community quietly passed the 80 million member mark with almost 4 billion photos shared while its owner Facebook has 300 million photos uploaded daily. Instagram’s appeal according to The New Yorker’s Ian Crouch is that ”it makes everything in our lives, including and especially ourselves, look better.” Here are seven research charts to help you understand Instagram’s marketing implications. Source: Heidi Cohen’s Actionable Marketing Blog

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