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Is your B2B content marketing boring? Make Your B2B Content Stand Out From the Crowd using these 5 tactics with examples from MarketingProfs B2B Forum.
Do you need a push to get your creative juices flowing? Could you use a little help in crafting blog posts and content that pulls prospects and the public in? Many writers just need an idea for their working title to get on track. As David Ogilvy pointed out in On Advertising, “On average, five times as many people read the headlines as read the body copy.”
With summer just around the corner, here are 50 free blog and content marketing titles with additional suggestions to provide the inspiration you need to fill your editorial calendar for the next few months. Source: Heidi Cohen’s Actionable Marketing Blog
Stephen Colbert and Jimmy Fallon have made a splash lately with their light hearted competitions over their Ben & Jerry’s ice cream flavors, the auction Stephen Colbert’s portrait, and Stephen Colbert’s bet to sing Friday, the viral video hit by thirteen year old Rebecca Black. This rather contrived bickering has given them both a great new platform to show off their humor. And, not coincidentally, Colbert and Fallon are leveraging the power of other people’s audiences, providing a great example of cross-promotion.
Why not use this holiday season of giving to extend your relationship with your customers? Here are 9 quick ways to engage your company, regardless of size, in cause marketing which Cone Inc. has shown to improve customer sentiment towards your firm.
The US Speed Skating Team needed $300,000 to make their budget for the 2010 Vancouver Winter Olympics. Where did the US Speed Skating team find a savior to keep them off thin ice? Enter The Colbert Report’s Stephen Colbert. Here’re 5 lessons that marketers and media experts can learn from his sponsorship. Read on…