social media crisis

Social Media Lessons of Hurricane Sandy

Hurricane Sandy in NYC

As I sat without power in New York City during Hurricane Sandy, I realized that there are significant social media lessons for businesses. Before Sandy swept through with her powerful winds, the idea of hurricane in New York City bringing down so many critical services concurrently and wrecking this level of terrible damage and disruption was unimaginable.  Here are 10 steps to  help you weather the next crisis.

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