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- 72 Marketing Definitions
- 16 Ridiculously Easy Ways To Increase Retweets
- 30 Social Media Definitions
- 31 Public Relations Definitions
- The Ultimate Newbie Blogging Guide: What The Experts Don’t Tell You!
- Marketing Versus PR: What’s the Difference
- 4 Micro Content Marketing Ideas You Can Steal
- 30 Branding Definitions
- 67 Mobile Facts To Develop Your 2014 Budget
- 28 Amazing Content Marketing Ideas You Can Use Now
Does your content marketing fail? If so, here are 9 fixes to help you stop killing your content marketing based on IDG & CMO Council research.
How does your firm’s content marketing strategy rate compared to the pack? IMN‘s 2013 Content Marketing Survey Report provides new benchmarks to help you evaluate your organization’s content efforts. Charts & Actionable Content Marketing Tips. Source: Heidi Cohen’s Actionable Marketing Blog
Content marketing combined with social media and mobile devices is changing how businesses purchase products and services. According to Demand Gen Reports, 90% of B2B purchasers are ready to buy by the time they find your firm. As a result your content marketing is critical to your business success. To help develop your organization’s 2014 B2B content marketing strategy, here are 6 highlights from the 2013 B2B Content Marketing Trends Report compiled by Holger Schulze.
Every blogger wonders how their blog is performing relative to the rest of the blogosphere. While they’re curious about a variety of attributes, they’re most concerned about blogging revenue and how to generate more sales. To provide insights, examine Zig Marketing’s online survey of 120 bloggers across different categories. Bear in mind that this is a smaller group than either the Technorati or Inc 500 research. As a result, use it as guidance rather than as gospel. Further when assessing your blog, consider your blog goals first.
To improve your content marketing effectiveness, you need more than a spaghetti marketing approach. You must understand which are the best content formats for achieving your main business objectives as well as the difficulty to implement them. [Research included]
Mobile devices are an integral part of our lives. As a marketer, this means that your content, engagement and communications with prospects, customers and the public must be able to be delivered on the consumer’s device of choice and enable the owner to act on your message at their convenience, not yours. Here are six mobile marketing charts explained.