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5 Recommendations To Deal With Social Media Firestorms
Social media has changed the rules for many businesses. Social media requires understanding your organization’s rights as well as those of your prospects, customers, influencers, social media connections, and the public. Despite what your lawyers tell you, your organization will be tried in the court of public opinion on social media platforms. (Of course it helps to have a plan in case of a PR crisis.) To help you navigate the social media sea of public opinion, here are five recommendations from Heidi Cohen’s Actionable Marketing Blog
Tags: pr crisis, Ravelry, US Olympic Committee
Social Media Plays Niche
Marketers have more social media network options than Facebook. Ravelry, a community of over 600,000 knitters, crocheters and spinners, is one example. Here are 7 marketing lessons for using niche sites.
