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- 72 Marketing Definitions
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- 5 Key 2016 Social Media Trends
- Marketing Versus PR: What’s the Difference
- 21 Ways to Promote Your Mobile App
- 2016 Mobile Marketing Trends Every Marketer Needs
- What’s Your Brand DNA?
- 28 Amazing Content Marketing Ideas You Can Use Now
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Posted on December 20, 2013 by Heidi Cohen in Social Media |
Do you need help with your social media cheer? Don’t be a Grinch. Use these 5 social media tips based on Dr. Seuss quotes.
Posted on November 22, 2013 by Heidi Cohen in Personal |
In memory of the death of President John F. Kennedy, here are 7 quotes.
Does your content marketing fail? If so, here are 9 fixes to help you stop killing your content marketing based on IDG & CMO Council research.
Posted on February 1, 2013 by Heidi Cohen in Social Media |
Vince Lombardi is considered one of the greatest football coaches of all time. He won five NFL Championships including Super Bowls I and II during his time coaching the Green Bay Packers. Social media marketers can learn from Lombardi’s ability to teach, motivate and inspire football players to win. Here are seven of Lombardi’s football related quotes that contain social media lessons to apply to your marketing.
Posted on July 6, 2012 by Heidi Cohen in Social Media |
Despite his fifty years, Spiderman is still an awkward teenager beneath his super hero costume. Spiderman epitomizes how many participants approach social media. In social media terms, Spiderman represents everyman’s aspirations to achieve something good in a world where connections are everything. Here are seven of Spiderman’s social media lessons. Source: Heidi Cohen’s Actionable Marketing Blog
Posted on April 20, 2012 by Heidi Cohen in Social Media |
Social media can learn a lot from baseball, particularly in terms of consistently practicing to improve your results and putting the greater good of the team and its community ahead your personal feelings. One of the greatest catchers in baseball history, Yogi Berra (aka Lawrence Peter Berra) offered some great social media lessons in his well-known quotes Here are thirteen of Yogi Berra’s best quotes and the related social media lessons.
Posted on March 2, 2012 by Heidi Cohen in Social Media |
Despite his age, Dr. Seuss would feel right at home on social media sites like Twitter because he wrote and illustrated The Cat In The Hat using only 225 words for new readers. For those engaged in social media, the takeaway is clear—Make the most of every word and its context to convey your message. Here are five Dr. Seuss quotes and their social media lessons.
Posted on February 4, 2012 by Heidi Cohen in Social Media |
Coach Vince Lombardi, for whom the Super Bowl Trophy is named, won five NFL Championships, during his tenure with the Green Bay Packers. Lombardi’s teachings are as applicable to social media as they are to football. Here are seven classic Vince Lombardi quotes and how they apply to social media.
Advertising legend Bill Bernbach, one of the original mad men, would be at home today creating content and engaging on social media platforms. Known for igniting a creative revolution back in the 1960s, Bernbach created great brands such as Avis (We Try Harder) by understanding the product and why his audience needed it. Out of this appreciation, Bernbach would develop social media marketing content that attracted and engaged prospects. Here are five of Bill Bernbach’s sayings and the lessons they hold for social media marketing.
Posted on September 8, 2011 by Heidi Cohen in Content Marketing |
All <strong>strong content</strong>, regardless of format, contains the same elements of great writing at its core. Writing, at its best, understands its audience and tells timeless stories from which readers learn and expand their horizons. The same is true of content marketing; it’s not rehashed marketing-speak but rather information that informs and entertains. To help you take your content marketing to the next level, here are writing tips from fifteen great authors.