Pinterest

Pinterest: Marketers’ Social Media BFF

12 actionable Pinterest Tips -1

Are you using Pinterest to drive sales? Here are 12 actionable Pinterest tips (with data & examples) to help you improve your sales.

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Social Media Photos: The Eyes Have It [Examples]

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Are photos part of your social media marketing strategy? Here are 15 winning social media photo tactics to get your audience engaged with snackable content.

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Social Media Buying: Where Are Your Customers?

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To increase your social media marketing effectiveness, here are 6 charts containing social media buying research. This research data provides a breakout across Facebook, Twitter and Pinterest.

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Social Media Marketing Fortune 500 Style

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Social media marketing use by Fortune 500 continues to increase and diversify. Here are seven findings based on research by the University of Massachusetts/Dartmouth and seven actionable social media marketing tips. Charts included. Source: Heidi Cohen’s Actionable Marketing Blog

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50 States of Social Media

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Need help celebrating America’s July Fourth holiday? Here are fifty ways to be a  social media super star. Source: Heidi Cohen’s Actionable Marketing Blog.

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Social Media: What Marketers Want to Know in 2013

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Almost one out of two marketers believe Facebook is the most important social media platform to achieve their business objectives. Despite this, they acknowledge the need to use a mix of social media sites to maximize their results. Based on Social Media Examiner’s 2013 State of Social Media Report, here’s how marketers rank fourteen social media platforms. Look at these results closely and you’ll see that there’s not a significant difference between some of these platforms.  Source: Heidi Cohen’s Actionable Marketing Blog.

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2013: The Future of Social Media [Research/Charts]

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As we approach the mid point of 2013, marketers are considering changing their social media marketing mix. While about half of marketers view Facebook as the most important social media platform, they recognize that a mix of social media venues is critical for maximizing business results.

Based on Social Media Examiner’s 2013 State of Social Media Reporthere are the top ten social media platforms where marketers plan to increase usage through the rest of the year.

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How To Build Your Brand On Pinterest [Research]

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Participants use Pinterests visual eye candy differently than other social media platforms.  For marketers looking to use it to build their brand and support the purchase process, understanding this point is key to attracting and engaging your audience on Pinterest.  Research and charts including 5 Actionable Marketing Insights. Source: Heidi Cohen’s Actionable Marketing Blog

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Proof that Social Media Drives Sales! [Research]

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Social media drives sales. This isn’t a finger in the air, “I think social media contributes to our business,” concept that’s difficult to quantify. Sales and customers are metrics you can readily track. Social media generates 14% of all leads and 13% of all customers and customers translate to sales, according to Hubspot’s 2013 State of Inbound Marketing whitepaper. Source: Heidi Cohen’s Actionable Marketing Blog

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3 Tips To Make Your Photographs More Memorable

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Want your content marketing to stay top of mind for your prospects and customers? Then use photographs to tell your story but understand that the images you choose are important elements that contribute to making your message memorable. Here are 3 tips to make your photographs more memorable. Source: Heidi Cohen’s Actionable Marketing Blog

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