mcommerce

2016 Mobile Marketing Trends Every Marketer Needs

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Want to know the 2016 mobile marketing trends every marketer needs? This article has the research, charts and tips you need to succeed.

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Mobile Sales: More Than Just Mcommerce! [Research Insights]

Shopping

Contrary to popular belief, mobile devices, including smartphones and tablets, are a shopper’s BFF. About four out five smartphone and tablet owners have used the device for shopping related activities according to Nielsen. Not surprisingly, consumers employ tablets more for pre-purchase research and reviews while smartphones are utilized on-the-go to locate stores and check prices. Six charts and research included. Source: Heidi Cohen’s Actionable Marketing Blog

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