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Missed CMW: Get It Now!
- 72 Marketing Definitions
- 16 Ridiculously Easy Ways To Increase Retweets
- 30 Social Media Definitions
- 31 Public Relations Definitions
- The Ultimate Newbie Blogging Guide: What The Experts Don’t Tell You!
- Marketing Versus PR: What’s the Difference
- 4 Micro Content Marketing Ideas You Can Steal
- 30 Branding Definitions
- 67 Mobile Facts To Develop Your 2014 Budget
- 28 Amazing Content Marketing Ideas You Can Use Now
Pricing is one of the core 4Ps of marketing. It’s integral to achieving your business objectives. For most businesses, this translates to profits, aka ROI.
Scared of dealing with numbers, marketers, business executives and solopreneurs guess at the “perfect” price rather than ensuring their prices are aligned with the rest of their marketing. The problem is that social media and mobile have changed pricing and increased price transparency. Source: Heidi Cohen’s Actionable Marketing Blog
Recently bloggers have been buzzing about Google’s plan to pull the plug on their Reader. Since Google Reader regularly drives thousands of people to established blogs, this move translates to the loss of a significant portion of these blog audiences.
To combat this potential falloff in loyal readership short term, bloggers are experimenting with a variety of alternatives including expanding their email registrations and the use of other feed readers. Yet the real issue at the heart of blogging is attracting, engaging and retaining your audience to build long-term relationships. Read on to get 23 actionable blogging tactics. Source: Heidi Cohen’s Actionable Marketing Blog
Do you have legal and compliance teams that won’t approve any content marketing you create without subjecting it to time consuming approval processes that removes anything that sounds like a human being wrote it? If so, you’re not alone.