-
Sign up for FREE Daily Emails!
Get FREE Actionable Marketing Tips delivered right to your inbox
Popular Posts
- 72 Marketing Definitions
- 30 Social Media Definitions
- 25 Tactics to Promote Your Blog via Facebook and Twitter
- 2013 Social Media Trends and Your Business
- Social Media: 23 Ways To Promote Your Blog
- 31 Public Relations Definitions
- 30 Branding Definitions
- How to Create Marketing Personas
- Blogging: What I Wish I Knew When I Started
- Marketing Versus PR: What’s the Difference
-
Categories
Archives
Marcus Sheridan
14 Social Media Blogs We Love (& Why You Should Too!)
It’s Valentine’s Day when we celebrate romance and who’s more romantic than a blogger? They share their enthusiasm, knowledge and emotions regularly without expectation of compensation. In the spirit of romance we celebrate fourteen of the social media blogs we love and the bloggers behind them in alphabetical order.
Tags: Altimeter, Boost Blog Traffic, Brian Clark, Brian Solis, Cindy King, Convince and Convert, Copyblogger, Darren Rowse, Derek Halperin, Glenn Allsopp, Jason Falls, Jay Baer, Jeff Bullas, Jon Morrow, Jonah Berger, Kikilani, Kristi Hines, Lee Odden, Marcus Sheridan, Margie Clayman, mari smith, Mike Stelzner, Neil Patel, problogger, Quick SProut, Rebecca Lieb, Social Media Examiner, Social Media Explorer, The Sales Lion, Viperchill
Social Media Influencers: What Marketers Must Know
To better understand the role of influencers on social media and the marketplace in general, Technorati Media gathered input from over 6,000 influencers for their 2013 Digital Influence Report. Here are their top five findings regarding influencers. Source: Heidi Cohen’s Actionable Marketing Blog
7 Tips To Keep Your Blog Going For The Long Run
Despite the rush to prepare and hunker down as Winter Storm Nemo blew through the northeast, drivers were stranded and businesses closed. Similarly your blog can be the victim of a storm. Once you decide to publish a blog and build an audience you’ve created a media entity with a responsibility to your readers and community to keep a regular publication schedule. Once you stop, your blog is at risk of freezing over because it’s easy to tell yourself it’s only another day and no one will notice. Source: Heidi Cohen’s Actionable Marketing Blog
9 Tips To Develop A Winning Blog Personality
To achieve your business goals, your blog needs a personality to make it stand out in the sea of information competing for your target audience’s attention. Understand that the best content delivered without personality, in a ho-hum manner, will fail to attract a reader base. People trust the information on a blog if they feel they know and can trust the person behind the content. Therefore it’s critical to develop a personality for your blog. These nine actionable blogging tips will help you. Source: Heidi Cohen’s Actionable Marketing Blog
9 Content Marketing Tactics to Increase Reader Consumption
As a content creator and/or blogger, how do you create content that draws your target audience further into your information without pissing readers off or diminishing the size of your following? Beyond the obvious benefits of increased pageviews and time-on-site, here are five reasons to drive engaged readers deeper into your content offering along with nine actionable content marketing tips to keep everyone else happy.
Blogging ROI: 15 Ways Blogs Make Money
Blogging well takes time, effort and skill to keep up with the latest trends and news, craft strong blog posts, promote your blog articles and engage in the conversation related to your posts. Therefore many bloggers think “What’s in it for me?” (aka WIIFM.) Whether you’re blogging for yourself, you’re a solopreneur or you’re writing for a business (B2B, B2C or NFP (Not-For-Profit)), you want to see measurable results from your efforts.
Blogging ROI stands for Return-On-Investment from blogging. Since it can be difficult to measure your blog’s results as well as the value of your investment, here’s help. Includes 15 ways to generate revenue. Source: Heidi Cohen’s Actionable Marketing Blog
Tags: B2B, B2C, Connie Benson, cost, Investment, Joe Pulizzi, Mack Collier, Marcus Sheridan, Money, NFP, Not-for-Profit, Revenue, ROI, Sale, Social Media Examiner, Solopreneur
Small Business Blogging: 17 Actionable Blog Tips
By their nature small businesses are small. This means you have limited employees or budget for extra stuff (Read: anything beyond the basics of running your day-to-day business). A blogs is necessary to small businesses (including solopreneurs and professionals) for the following seventeen reasons (Of course many of these points can be applied to larger businesses.) Source: Heidi Cohen’s Actionable Marketing Blog
7 Ways To Create Stellar Content
Do you ever feel at a loss for what to write? It doesn’t matter whether it’s a blog post, article or presentation. There’s that empty white screen staring back at you.
While it’s ideal to have an editorial calendar that organizes a set of columns to be published on a regular basis, you can still have a dearth of ideas.
Like experienced writers and journalists you have your swipe file and list of columns you ought to write. But none of them are calling you. What do you do?
Here are seven standbys that help you create outstanding content in a flash.
Tags: Khan's Academy, Marcus Sheridan
5 Ways to Drive Business With Content Marketing [Examples]
Many businesses are reticent to give their content away for free. Their dilemma is that strong, useful information doesn’t just happen. Despite relatively low-cost social media and internal media distribution, the combination of deep knowledge and great content development require both human and financial resources.
[INFOGRAPHIC] Social Media Marketing: Choose the Right Content For the Job
Content makes social media an effective tool for achieving core marketing goals including building brand, attracting prospects, converting customers, and supporting sales and advocates. Content feeds social media’s voracious appetite for information in a variety of forms. Includes detailed options and an infographic.
Successful Business Blogging: The Secret Sauce
What’s the problem with business blogs? Most of them are ho-hum. They suffer from bland-blog-post-syndrome.
Considered a cost of doing business (which is code for I think I need this content but I can’t figure out why), business bloggers just fill their posts with valueless content. Source: Heidi Cohen’s Actionable Marketing Blog
Tags: Hubspot, Marcus Sheridan, The Sales Lion
7 Content Marketing Rockstars Give Their Tips For Success
Content Marketing rocks despite being around for years. Content marketing consists of human communication transmitted from one person to another. Don’t take my word for it, here’s what seven content marketing rockstars said about the subject at Content Marketing World. Source: Heidi Cohen’s Actionable Marketing Blog
