Mack Collier

How to Create Fail-Proof Blog Posts – 15 Must-Have Factors

Key to Fail-proof blogging

Every blogger prays each blog post is a home run yielding lots of readers, social media shares and comments. As Mack Collier has pointed out and I strongly agree, you need to focus your blog on achieving your blog goals, not just chasing social shares or comments. To this end, writing consistently strong blog posts yields results over time. (Don’t take my word for it, check out how SEO whiz Rand Fishkin shows this for his wife’s blog.) Here are 15 steps to help make your blog fail-proof.

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SXSW: 12 Things To Do If You’re Not In Austin (Some Social Media Included!)

If you’re thinking SXSW is where all the cool social media kids are except me, I don’t want to burst your bubble but the truth is you’re not alone.  Of course, many of those who aren’t at SXSW probably won’t tell you because they don’t want to publicize the fact they’re not part of the in-group. Instead of sitting in front of your Twitter client watching the tweets go by feeling left out, take advantage of this opportunity to do something special for yourself.

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How Often Should I Post New Blog Content? [Charts]

How frequently should you post new content on your blog is a question many bloggers wonder about. While the short answer is there are no blog post rules, the more accurate response is blog as often as you can create quality content. However, like your favorite television show that’s on every Thursday at 9.00pm, it’s important to deliver content on a recurring schedule to encourage regular reading habits. Here are seven suggestions to help you expand your blogging frequency.

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Blog Show and Tell: 3 Blogging Lessons With Examples

Do you remember show and tell? In nursery school, I had to bring in an unusual item and explain it to my classmates. Unlike my friends, I didn’t settle for an ordinary toy or household object. Instead I brought my sister. The great advantage was that she was able to talk for herself. Over the years, I’ve found old-fashioned show and tell to be a useful teaching technique because it illustrates the point better than describing it can ever do. Here are three blogging elements where show and tell can help you learn and improve your craft.

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20 Blog How-Tos

Mayday is a boat’s distress signal. To celebrate May 1st, here’s a blogging 911 to give you the answers to the top twenty blogging questions. There’s useful blogging how-tos for both beginning and experienced bloggers.

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Why Blogs Should be at Heart of Social Media [Charts]

Blogs provide the content that is the currency of social media and the context that defines its environmental relevance for participants. As such, blogs live at the heart of an integrated social media marketing strategy. Here are 10 Reasons Why Blogs Are Critical to Your Social Media Efforts.

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Why About Pages Really Matter

No one looks at About Pages. Or do they? For many, the About Page is an after thought. People like to deal with people they know. They also want to know that someone’s home. Your About Page should show a level of transparency to build trust with visitors. At the same time you want to encourage them to check out other areas of your site. Here are 10 About Page essentials.

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Blog Help: No One Reads My Blog

What do I do? No one’s reading my blog. Understand that, no matter of how good a blogger you are, there are always ways to improve what you’re doing particularly where driving blog traffic and blog comments are concerned. Here’s blog help in the form of twenty-one blog challenges and fixes to remedy them.

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