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- 72 Marketing Definitions
- 30 Social Media Definitions
- 31 Public Relations Definitions
- 5 Key 2016 Social Media Trends
- Marketing Versus PR: What’s the Difference
- 21 Ways to Promote Your Mobile App
- 2016 Mobile Marketing Trends Every Marketer Needs
- What’s Your Brand DNA?
- 28 Amazing Content Marketing Ideas You Can Use Now
- Develop Your Sales Forecast in 8 Easy Steps
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Many companies spend lots of resources and effort to create a blog that supports their business, particularly the sales process. Yet many corporate bloggers complain that while their blogs contain relevant information and attract visitors, they can’t track how their blog has influenced sales. Social media has raised customers’ expectations about the information they need before they purchase. If your blog content is relevant to prospects’ and customers’ needs before and after purchase and your products deliver on their promise, you can convert your blog into a sales machine. Included are the 3 Cs of using your blog to sell and 5 ways to convert your track to sales.