Lion Brand

3 Ways to Master the Social Media Conversation

Fuel Social MEdia Conversation

Social media has a voracious appetite when it comes to content. Like a growing teenager that’s constantly eating, social media always needs more. To help you fuel the social media conversation, here are the three major elements you need. Source: Heidi Cohen’s Actionable Marketing Blog

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15 Ways to Drive Shoppers With Social Media [Examples]

social media sells

Social media sells? Many marketers focus their social media efforts on building brand and attracting new prospects since they can’t figure out how to make the connection to sales. The bottom line is that social media can drive sales for your product. Not sure how to use social media to drive sales? Here are fifteen social media tactics with examples you can adapt for your business.

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How to Use Your Blog to Sell

lemonade-stand

Many companies spend lots of resources and effort to create a blog that supports their business, particularly the sales process. Yet many corporate bloggers complain that while their blogs contain relevant information and attract visitors, they can’t track how their blog has influenced sales. Social media has raised customers’ expectations about the information they need before they purchase. If your blog content is relevant to prospects’ and customers’ needs before and after purchase and your products deliver on their promise, you can convert your blog into a sales machine. Included are the 3 Cs of using your blog to sell and 5 ways to convert your track to sales.

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