know your customer

7 Sure Fire Ways to Create Social Media Content When You Have Nothing to Say

Nothing-to-say

Help I have nothing to say on social media is a comment I often hear. Creating effective content is one of the biggest hurdles companies have with implementing a social media marketing strategy. In my experience the problem arises because the employees are too close to the company, product/service or issue.  Creating great social media content requires understanding your social media audience.

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Do You Know Your Marketing ABCs?

marketing-alphabet

It’s Back-to-School time. Marketing has changed and evolved since we were in school. Here are the ABCs of Marketing.

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