Hunter Boyle

Content Shock – What 24 Content Marketing Experts Think

Is content shock real? Mark Schaefer defined the term. Here is what 23 content marketing experts think about content shock.

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Lean Content Definition Roundup

22 Experts Weigh in - Heidi Cohen-Actionable Marketing Guide

What’s your lean content definition? Not sure? Here are 23 definitions of lean content by content marketing experts to help guide you.

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Social Media: How to Deepen Participant Relationships

Build relationships

Despite its engagement focus, social media can be a difficult environment in which to build deep, long-term customer relationships. Most social media participants fall into the 90% join but lurk, 9% do something easy such as sharing where limited effort or investment is required and 1% are your advocates. As a result, it’s difficult to continue these relationships outside social media to generate yield profitable revenue. Here are twelve ways to build your email house file to extend relationships and drive conversions. Source: Heidi Cohen’s Actionable Marketing Blog

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