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Global Social Media Trends – What You Need To Know

Smartphones and global social media trends

Want to know where social media is going? Here are 10 global social media trends with charts to give you perspective for 2014.

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Social Media Images: 5 Ways to Go Viral

MIT Sneeze

Do you want your social media posts to go viral? Follow these 5 tips to create viral social media images based on research of Google+ posts. Charts included.

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67 Mobile Facts To Develop Your 2014 Budget

Do you need mobile research for your 2014 budget? Here are 67 mobile facts from 2013 shown in 25 charts to help you develop your marketing plans.

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Social Media Marketing Fortune 500 Style

Geek Fairy | Free coloured round social media icons

Social media marketing use by Fortune 500 continues to increase and diversify. Here are seven findings based on research by the University of Massachusetts/Dartmouth and seven actionable social media marketing tips. Charts included. Source: Heidi Cohen’s Actionable Marketing Blog

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50 States of Social Media

Sneakers of independence

Need help celebrating America’s July Fourth holiday? Here are fifty ways to be a  social media super star. Source: Heidi Cohen’s Actionable Marketing Blog.

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Marketing: The 4 Moments of Truth [Chart]

Marketing Moments of Truth

Marketers must provide appropriate content marketing and social media engagement that can be consumed across an array of devices to win customers at each moment of truth. Here are the four moments of truth for marketers.

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Social Media: What Marketers Want to Know in 2013

Designbump-Socia-Media-Icon-Set

Almost one out of two marketers believe Facebook is the most important social media platform to achieve their business objectives. Despite this, they acknowledge the need to use a mix of social media sites to maximize their results. Based on Social Media Examiner’s 2013 State of Social Media Report, here’s how marketers rank fourteen social media platforms. Look at these results closely and you’ll see that there’s not a significant difference between some of these platforms.  Source: Heidi Cohen’s Actionable Marketing Blog.

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2013: The Future of Social Media [Research/Charts]

Dindin free social media icons

As we approach the mid point of 2013, marketers are considering changing their social media marketing mix. While about half of marketers view Facebook as the most important social media platform, they recognize that a mix of social media venues is critical for maximizing business results.

Based on Social Media Examiner’s 2013 State of Social Media Reporthere are the top ten social media platforms where marketers plan to increase usage through the rest of the year.

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5 Small Business Mobile Marketing Tips [Research]

Woman with smartphone

Location, location, location, the real estate cliché, has additional meaning in terms of devices, computers, smartphones and tablets. Like place, one of the 4Ps of marketing, your business’s findability influences the prospects and buyers you can reach.

When it comes to small business, your target audience must be able to find you regardless of the device(s) they use. You must think mobile and local! Here are five mobile research insights (with 11 charts) and five actionable marketing tips. Source: Heidi Cohen’s Actionable Marketing Blog

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25 Smartphone and Tablet Research Charts

Tablet Use

Mobile marketing is at the top of every marketer’s to-do list but the challenge is that most of them don’t really understand how their target audience uses smartphones and tablets. At the heart of the problem is the fact that mobile marketing sounds new and expensive despite the fact that most of them own one or more of these devices.

When it comes to mobile marketing, most consumers are way ahead of marketers in their use of their smartphones and tablets. They’ve developed a variety of habits to deal with the on-going avalanche of content. To get your marketing on track, here are twenty-five research charts explained in plain English. Source: Heidi Cohen’s Actionable Marketing Blog

 

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