David Meerman Scott

Content Marketing: 23 Experts Tell How To Improve It

Fix it

Do you ever feel like you’re the only marketer who’s making content marketing mistakes? If so, here’s help to fix them from 23 content marketing experts.

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28 Amazing Content Marketing Ideas You Can Use Now

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Does your content marketing need help? Here are 28 content marketing ideas from the Actionable Marketing Blog with examples of why they’re great. Add them to your editorial calendar.

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The Best Content Marketing Advice Ever

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What’s the best content marketing advice you need to drive measurable results? We asked 19 content marketing experts for their best advice on content marketing.

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The 23 Top Content Marketing Blogs

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Want to ensure you’re  on top of the latest content developments? Here are the 23 top content marketing blogs recommended by 19 experts.

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How To Be A Social Media All Star

Social Media All Stars

If there was a social media equivalent of the 2013 Baseball All Star game, who would you choose to be your social media star?

Check out any list of top social media experts and you’ll find that they have a set of consistent traits. While following these traits by themselves won’t necessarily make you a social media star, they will help you establish your social media credentials.

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Content Marketing: How to Capitalize on Breaking News and Trending Topics

African Amercian Newspaper Boy 1921

From a content marketing perspective, trending topics and news can help you to attract an audience and gain attention for your product, brand and/or company. David Meerman Scott, author of Real Time Marketing and PR, coined the word, “newsjacking” for this process so that you can interject your company’s point of view into the news cycle. To better understand how to use newsjacking as part of your marketing, here’s what twenty content marketing experts, including David Meerman Scott, have to say. 

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5 Content Marketing Strategies to Fill Your Editorial Calendar

Gas pump

Face it—it’s tough to fill the ever-ending need for content and that’s before you consider your social media plans.

What’s a marketer with limited budget and resources to do to ensure that there’s always a sufficient supply of fresh, effective content to satisfy your marketing needs? The answer is to employ a mix of the following five content marketing strategies. Source: Heidi Cohen’s Actionable Marketing Blog

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3 Ways to Master the Social Media Conversation

Fuel Social MEdia Conversation

Social media has a voracious appetite when it comes to content. Like a growing teenager that’s constantly eating, social media always needs more. To help you fuel the social media conversation, here are the three major elements you need. Source: Heidi Cohen’s Actionable Marketing Blog

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101 Social Media Marketing Resources – 2012 Edition

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Here’s a monster list of 101 social media marketing resources (the 2012 edition) to help expand your knowledge of this ever-changing ecosystem. These resources are useful for newbies and social media mavens alike, looking to learn about the field as well as to hone their business skills.

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Social Media: 10 PR Tactics

Social Media

No one cares about your latest press release especially on social media. Using social media for PR is about building a community around your business and  creating content your audience wants. Here are ten social media tactics for PR that focus on how you can help others on social media while building relationships for your clients. Source: Heidi Cohen’s Actionable Marketing Blog

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