Dan Zarrella

The Essential Social Media Advice For Graduates

Social Media Graduation Tips

Here are 10 Social Media Graduation Tips to get your adult life off to a good start. Understand that how you look on social media is essential for success!

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How to Craft The Most Retweetable Tweets

retweetable tweets-twitter tips

Want to extend your Twitter reach? Use these 15 Twitter tips to extend your retweets without any extra work. Reach by Track Maven & charts included.

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16 Ridiculously Easy Ways To Increase Retweets

Expand Twitter Reach

Do you want to increase retweets for your Twitter content? Here are 16 ridiculously easy ways to expand your Twitter reach.

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Blogging: How to Post More Often [Without Working Harder]

radio dial - frequency

Blogging consistently on a regular schedule is one of the biggest problems that derail both newbie and experienced bloggers. That said, facilitate content creation by reducing the effort and time you spend developing each blog post. Here are ten tactics to help you blog more often without working harder. Source: Heidi Cohen’s Actionable Marketing Blog

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2012: Social Media, Content Marketing and Mobile

Top 12 Actionable Marketing Posts of 2012

For marketers, 2012 was dominated by social media’s evolution beyond its high growth phase, the explosion of content marketing, and the growth of smartphones, tablets and other connected devices. These three trends influenced how we see the world, connect with each other and shop. Here are the top 12 Actionable Marketing blog posts of 2012 from Heidi Cohen’s Actionable Marketing Blog.

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Does Pinterest Trump Facebook For Sales? [Research / Charts]

Pinterest vs Facebook

Are you distributing your social media budget effectively between Facebook and Pinterest? Before you answer, you must know what your business goals are, where your target audience is, and how effective each site is for attracting your specific market to achieve your objectives. (Research and charts included) Source: Heidi Cohen’s Actionable Marketing Blog

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5 Proven Social Media Call-to-Action Tips [Research]

Call to action

Integrating an optimized call-to-action into your social media interactions and content makes it actionable and measurable and it gets participants to act. Without a call-to-action, your social media marketing is just branding. It doesn’t support engaging with prospects, deepening relationship, or generating leads or sales. Here are five tips to make your social media media calls-to-action more effective at generating leads and closing them (based on research.) Source: Heidi Cohen’s Actionable Marketing Blog

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Twitter Is Not A Conversation [Research & Charts]

Twitter Research Icon

Twitter is a social media microblogging platform that encourages interaction in the form of 140 character exchanges. Twitter engagement abbreviates content through the use of links and attachments while expanding the conversation through the use of hashtags. As a result, Twitter enables one-to-many, one-to-one and many-to-many interactions. Yet, despite this ability to communicate, Twitter isn’t a conversation based on recent research by Dan Zarrella of Hubspot. 5 Twitter research insights with charts and actionable marketing tactics. Source: Heidi Cohen’s Actionable Marketing Blog

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11 Tips To Increase Facebook Marketing Effectiveness

How to make your Facebook Marketing more effective based on research

One thing that marketers and investors learned from Facebook’s high profile IPO is that it’s a social media platform driven by engagement. So what do marketers need to know about this social media platform to improve their marketing?

Separate research studies done by Buddy Media and Dan Zarrella of Hubspot highlight ways marketers can maximize their Facebook effectiveness. To help you, here are eleven points to guide your Facebook engagement. Understand that these recommendations may vary for specific target audiences and other factors. Source: Heidi Cohen’s Actionable Marketing Blog

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