content creation

2012 Content Marketing and Blogging Resolutions

new-year-with-a-bang

Regardless of how long you’ve been creating content or blogging, there’s always room for improvement. The New Year is a great time to assess your writing and content creation in order to take it to the next level. To help you achieve your 2012 content marketing and blogging goals, here are twelve content marketing resolutions.

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Do You Know These 5 Secrets to Compelling Content?

I can tell you a secret

When it comes to creating content or blog posts what matters isn’t how often you post but rather the quality of your content. Face it, readers want your content to be a filling steak dinner not a few rice crackers full of air and low on content. How do you keep creating quality content or blog posts on a regular basis? Here are five secrets to help you develop useful and entertaining content.

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How to Develop Your Editorial Calendar

Editorial Calendar--post-its gone wild

Whether you’re using social media (including blogging), content marketing, and/or traditional marcom (aka marketing communications), an editorial calendar is at the heart of your of marketing because, as the saying goes, today every marketer is a publisher. Like magazine publishing, an editorial calendar helps you to manage the content creation process regardless of your goals. To develop your editorial calendar, here are ten easy steps that will support your social media, content marketing and/or traditional marketing communications.

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