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Booz & Company
Facebook Versus Twitter Marketing: What Works [Chart & Research]
Social media isn’t one size fits all. As recent research shows, strategies that work on one platform aren’t effective on other ones. This is particularly true for Facebook and Twitter. To improve the effectiveness of your Facebook and Twitter marketing, here’s a comparison of the two networks. Comparison chart & research charts included. Source: Heidi Cohen’s Actionable Marketing Blog
Tags: Booz & Company, Buddy Media, Chart, Facebook, Research, Sotrender, Twitter
