Ann Handly

2013 Extreme Marketing Predicitions

Posted by Heidi Cohen on January 2, 2013 in Content Marketing, Marketing, Social Media | 6 Comments

Before we dive into the ho-hum forecasts of 2013, here are extreme predictions that go beyond the conventional trends of the past few years. The goal is to capture the thinking of marketing experts that can be conveyed via a smartphone. We started this tradition last year with twenty-four experts giving their 2012 predictions. Here are the extreme predictions of nineteen marketing experts, a majority of whom have contributed useful books on the range of marketing topics. Source: Heidi Cohen’s Actionable Marketing Blog

Tags: Ann Handly, CC Chapman, content marketing, Daina Middleton, Dave Kerpen, David Berkowitz, Gini Dietrich, Heidi Cohen, Jeff Hansen, Joe Pulizzi, Jon Mandell, Margie Clayman, Michael Stelzner, Mobile, Peter Shankman, Rebecca Lieb, Ric Dragon, Shari Thurow, Todd Wheatland

2012′s Biggest Marketing Break Throughs

Posted by Heidi Cohen on December 26, 2012 in Marketing, Mobile | 2 Comments

2012 was an evolutionary year for marketing. Trends that had been growing outside of the main focus of social media, search and digital moved to the center of marketing driven by the expanded offering and ownership of smartphones, tablets and other content consuming devices. Here’s what stood out for eighteen marketing experts. Source: Heidi Cohen’s Actionable Marketing Blog