2013

Global Social Media Trends – What You Need To Know

Smartphones and global social media trends

Want to know where social media is going? Here are 10 global social media trends with charts to give you perspective for 2014.

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5 Key Elements That Make The Best Content Marketing

Keep Calm and Read On - Best Content Marketing - Heidi_Cohen

The hands down best content marketing of 2013 selected & explained by 19 experts. Also, includes  the 5 key elements that make the best content marketing.

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67 Mobile Facts To Develop Your 2014 Budget

Do you need mobile research for your 2014 budget? Here are 67 mobile facts from 2013 shown in 25 charts to help you develop your marketing plans.

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B2B Content Marketing Trends for 2014 [Research]

Create content

Content marketing combined with social media and mobile devices is changing how businesses purchase products and services. According to Demand Gen Reports, 90% of B2B purchasers are ready to buy by the time they find your firm.  As a result your content marketing is critical to your business success. To help develop your organization’s 2014 B2B content marketing strategy, here are 6 highlights from  the 2013 B2B Content Marketing Trends Report compiled by Holger Schulze.

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5 Small Business Mobile Marketing Tips [Research]

Woman with smartphone

Location, location, location, the real estate cliché, has additional meaning in terms of devices, computers, smartphones and tablets. Like place, one of the 4Ps of marketing, your business’s findability influences the prospects and buyers you can reach.

When it comes to small business, your target audience must be able to find you regardless of the device(s) they use. You must think mobile and local! Here are five mobile research insights (with 11 charts) and five actionable marketing tips. Source: Heidi Cohen’s Actionable Marketing Blog

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5 Tips to Get Your CEO On Social Media [Charts]

Warren Buffet

Despite their corporate standing, CEOs aren’t on social media, according to BrandFog’s 2013 CEO, Social Media, and Leadership Survey. These findings echo earlier research by The 2012 Fortune 500 Social CEO Index that found 70% of the Fortune 500 CEOs had no presence on social media. Here are three research findings and 5 actionable social media tips. Source: Heidi Cohen’s Actionable Marketing Blog.

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105 Point Checklist to Get 2013 Marketing On Track

105 Point Checklist for 2013 - Heidi Cohen's Actionable Marketing Blog

Want your 2013 marketing to succeed? Of course you do! (Who doesn’t?) Then follow this 2013 Marketing Guide, written in plain English and broken into 105 easy-to-follow steps.

To get your 2013 marketing on track regardless of whether you work for a B2C, B2B, not-for-profit or you’re a solopreneur, this 105 point checklist is a must-have business tool. It’s useful for specialized marketers including social media, content marketing and mobile.

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13 Step Blog Checklist to Make 2013 Your Best Year Ever

2013 Blog Checklist - 13 steps -Heidi Cohen

Want to make 2013 your best blog year ever?  Did you know that there’s one really simple secret to succeed at blogging? Can you guess what it is? It’s so obvious many bloggers overlook it. The secret to blog success is: keep blogging. Here’s a 13 point checklist to get your blog on track to succeed in 2013.

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