Content Quality Lesson: Apple’s 1984 Super Bowl Ad
With great content come great brands – to paraphrase Stan Lee.
So where are you going wrong? [Hint: Do you lack content quality?]
Thirty years ago, Apple’s 1984 Super Bowl ad not only broke the rules, but also provided a lesson for quality content that builds great brands. Continue reading
What Can You Learn From Super Bowl Advertisers?
Wonder what your small business has in common with Super Bowl advertisers?
You probably wish your business generated as much revenue as a single Super Bowl ad costs. (Hey–don’t we all?)
While I can’t promise you big revenues, I can show you how to imitate the giant advertisers to improve your sales with small business events. Continue reading
10 Actionable Content Curation Tips [Research]
Over 70% of marketers agree that content curation, a mix of original and third party information, is an important element of their content marketing strategy according to Trapit research.
Almost 60% of marketers believe that content curation is critical to remain competitive with their peers and close substitutes. Continue reading