25 Free Fall Content Marketing Titles
Labor Day Weekend signals the end of summer, at least in my small area of the world. Marketers, like students, need to think in terms of back-to-school and fall.
While many American students are already back at school and the back-to-school marketing push occurred in early August, you can still attract a portion of the $669.28 the average US family spends for grade-schoolers or the $916.48 college students spend, according to the National Retail Federation with the right content.
10 Ways You Can Curate Content To Build Your Brand
We’re drowning in content. As Google’s CEO, Eric Schmidt famously said, “Every two days now we create as much information as we did from the dawn of civilization up until 2003.”
As a result, we don’t need more information; we need help finding the important stuff fast. Continue reading
10 Ways To Generate Content Revenues (Without Advertising)
Unlike Facebook, I routinely turn down advertising offers.
My publisher father thinks this is sacrilegious. He says, “Any revenues your content generates are good.” Continue reading
Content Curation Lessons From Lee Odden
Author of Optimize, Lee Odden is the master of developing curated conference ebooks. These ebooks are a classic example of epic curated content.
Epic curated content is a major content marketing effort that’s both original content and curated content because it’s co-created with participants. Continue reading
The Official Content Aggregation Definition
In its simplest form content aggregation is the collection of information based on a common topic involving one or more related keywords.
Aggregating other people’s information conveniently augments your original content while providing a broader perspective. Continue reading
Blog Visits: How To Make Every Second Count
Like blog visitors who are ready to leave at a second’s notice, the first thing my grandfather always did when my grandmother and he came to visit was to check the return train schedule.
Even though, they had barely stepped into the house and taken off their coats.
This allowed my grandmother sufficient time to enjoy her visit, fix her make up, and be ready to leave. Continue reading