12 Tips To Improve Blog Time Management

Get Your Blog On Track For Success

Blog Time Management - 12 tips When it comes to blogging, time management is critical. Otherwise, you’re writing posts at midnight or going without publishing for weeks. If this sounds like you, don’t worry because you’re in good company. To ensure you don’t continually wind up short of time when you need a blog post, implement a form of blog time management.

Time management is consciously planning your time to ensure that you maximize your productivity. To achieve this, organize your work by tasks, create blocks of time where you can focus your attention and set goals to help you stay motivated.

To improve your blog time management, streamline your blog content creation and publication. This requires planning for blog success, not waiting for the idea fairy. To this end, capture inspiration when you get it, not hoping that it’ll return later.

Here are twelve blog time management tips to get your blogging on track for success. (Additionally, here are thirteen tips to help you find time to blog.)

  1. Set blogging goals.

    • Determine what you want your blog to accomplish. Goals are necessary to assess what’s most important for your time management and to do lists.
    • Select relevant success measures based on your goals.
  2. Plan your blog content.

    • Create an editorial calendar to ensure you cover your blog’s major categories on a regular basis because publishing consistency is an important element in building your blog readership.
    • Develop themes related to your target audience and blog topic.
    • Craft column formats so you know what type of content is expected for specific  posts such as article round up, examples, or opinion.
  3. Determine search optimization focus for each post.

    • Concentrate each post around one or two keyword phrases. Decide these in advance so they are naturally incorporated into your content.
    • Select relevant links, both internal and external.
  4. Research topic (if necessary).

    • Gather information about the post topic if needed. Use variety of sources so you don’t appear to be a mouthpiece for a specific organization. Include links to show the information source.
    • Include charts and other images where relevant. Ensure you have the right to reuse the content.
  5. Draft working headline.

    • Start with the best title you have and further craft it later.
    • Include a keyword in the title, where possible. You can have a built-in-format like 12Most.com where every post starts with 12 Most and includes twelve points.
  6. Select photos.

    • Gather potential photos you think are appropriate while you’re working on the post.
    • Ensure that the images can be used on your blog. Here’s where it’s useful to use your own images.
  7. Collect article thoughts as you get them.

    • Gather ideas related to your column in one place. Don’t believe you’ll remember the content when you sit down to write. Jot them down on a pad or your computer.  The benefit is that you aren’t starting with a blank computer screen.
    • Keep ideas for other posts and related articles as well.
  8. Compose blog content.

    • Write the draft post. This is where you have to sit down and crank out content.  For improved time management, learn what works for you. Writing every day or once a week. (Personally I think it’s a good idea to create a writing habit.)
  9. Polish draft.

    • Copyedit the post after you’ve written it. It’s a good idea to have someone else check your work to catch spelling and grammatical errors. Further they can capture anything that doesn’t make sense. If you don’t have a copy editor, at a minimum, let the content rest and give it a final read before you publish it.
    • Include technical details such as links, images and search optimization.
    • Improve the title to maximize attention.
    • Incorporate a call-to-action to ensure that each blog post will achieve maximum results.
  10. Publish and promote blog content.

    • Maximize blog results by promoting your content on different platforms such as RSS and email as well as by posting on social media.
    • Include social sharing to allow readers to expand your post distribution.
  11. Plan for future content use.

    • Use your blog posts in other formats to streamline content creation efforts such as presentations and ebooks. Need tips? Here are fifty-six ways to reuse content.
  12.  Measure results.

    • Track your blog metrics to assess your success towards achieving your blog success.
    • Reassess your goals and process based on your results.

The key to improving your blog time management is to plan for success since more goes into a great blog post than the basic text. Writing blog posts takes significantly less time when you think through the concepts in advance and have an outline ready before you start. This allows your mind time to consider the ideas. While there are many different forms of planning, you need to find what best meets your needs and timing.

What other tips do you have for improving your blog time management? What have you found to be most effective for you?

Happy marketing,
Heidi Cohen


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Photo credit: http://www.flickr.com/photos/tijszwinkels/3988939596/

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  • http://copymatter.com/ Mustafa Khundmiri

    Good post Heidi. It’s almost like a simple step by step road map to better blog time management. 

    I’d like to add that many bloggers don’t realize the importance of time management, and end up becoming less productive. Which ultimately affects the overall performance/growth of the blog they’re running.

    The surprising thing is – it doesn’t take much to really start managing your time. In fact, you must be doing it already in other areas of your life. It’s just about taking that first step towards getting more organized with your blogging – without worrying about how things will shape up 1 year down the line.

    Ultimately it’s not about finding more time in a day, but focusing on doing more in less time.

  • Heidi Cohen

    Mustafa–Finding time to blog requires a combination of finding time to work on your blog as well as using that time more effectively.  Happy marketing, Heidi Cohen

  • iancleary

    A very timely post as I’m on my journey to become a writer.  It appears that a lot of advice is to write every day and get used to it.  I’m going to give this a go.  thanks!

  • http://oziomedia.com/productreviews seo copywriting

    As important as it is to plan the time for your blog, it is also practical to know what your own limitations are so that you won’t make a plan that you can’t keep up with. If your time is limited, then a practical plan would be to publish short posts that get straight to the point with a minimum of research being necessary. In the end, it is better to make a simple blog post that makes one point than it is to struggle to keep up with a demanding plan that is difficult to execute.

    • http://riversidemarketingstrategies.com/ Heidi Cohen

      I agree that, while time management is important for bloggers, it’s critical not to overwhelm yourself. I’d be the first to say that a blogger should build up their blogging habit before trying to write more than is doable based on their writing skills and time available.

      That said, it’s also important to be consistent so that readers build the habit of visiting your blog. Too little content of value and it’ll be hard to build up a following.

      Given the choice between writing many short posts or a few strong ones, I’d opt for the strong ones. Check out Social Media Examiner which has built a strong following with long posts.

      Happy marketing,
      Heidi Cohen

  • http://inspiretothrive.com/ Lisa Buben

    Oh yes, I set goals in the beginning and then get so busy I forget to re-set them until a) Ran out of  t hings to blog about or b) Have so much to blog about that I need to prioritize….  
    I’m at b now and must re-do a list. Thanks for sharing the tips!

  • Jimmy

    Covered great points here Heidi. As for me, I need to list blogging tasks and by following that simple list I find it easy to accomplish writing my blog posts, publishing and promoting these to websites and social media.

  • Rico J.

    Great blog time management tips, Heidi. Planning is indeed the key to success not only on working with blogs but everything that we do. At work I use this tool called Time Doctor, which I list my entire tasks, organize it depends on priority level and set an estimated amount of time when working on each task. Using this tool it helps me stay focus on tasks and limit wasted time. Another great way to improve blog time manage is to know your productive time. This will help you get more blogs done.

  • Frank Bentley

    Thanks for all this 12 time management tips.Glad I have read this one.

  • Priti Pandey

    Great list of tips! Especially liked the last one on exercise and eating well.

    By the way, have you lost any weight lately? You are showing some telltale signs of getting hefty in front of the monitor.