Writing

Everybody Writes – Book Interview

everybody-writes-3d

Everybody Writes is a go-to guide to attracting and retaining customers through stellar online communication, because in our content-driven world, every one of us is, in fact, a writer.

If you have a web site, you are a publisher. If you are on social media, you are in marketing. And that means that we are all relying on our words to carry our marketing messages. We are all writers.

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Simple 5 Step Blog Post Formula Anyone Can Follow

Simple 5 Step Blog Post Formula

Want to become a blog post writing machine? Follow this simple 5 step blog post formula. Includes examples and tips to create amazing content.

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How I Create Quality Content

Analog Content Creation Tools

What marketer doesn’t need stellar content? This article spotlights 5 analog content creation tools that help you develop quality content.

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Blog Inspiration To Fill Your September Editorial Calendar

Free Fall Content Marketing Titles

Need blog, content or writing inspiration? Here are 25 free fall content marketing titles to help get your creative juices flowing. They are a great start.

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The Must Have List of Free Summer Content Titles

50 Free Summer Content Titles-Heidi Cohen

Need content marketing inspiration? Here are 50 free summer content titles to help fill your editorial calendar with content marketing and blog posts.

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Are You Seeking Content Marketing Inspiration?

Content Marketing Inspiration-Light Bulb

Staring at a blank screen? Do you need content marketing inspiration? Here is encouragement along with  3 content inspiring tips & 20 content hooks.

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How to Create a Convincing Marketing Persona Backstory

Marketing persona backstory-heidi Cohen

Do you really know your target audience? One key element to crafting effective content marketing is developing a marketing persona backstory.

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Content Marketing: How To Be Amazing With Jay Baer

Jay Baer

To pull back the curtain on the content creator’s process, I interviewed content marketing expert par excellence Jay Baer, one of the social media superstars. Jay not only has a top rated social media and marketing blog but he’s also just laid out the content creation process in a way that makes it easier to accomplish with his new book, Youtility, a book that hit the bestseller charts.

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40 Free Titles For Blogs & Other Content Marketing

Do not judge a book by its title

As the middle of August approaches, do you need help jumpstarting your writing and content creation? Are you’re stuck behind your computer waiting for inspiration to strike? If so, we’ve got 40 free titles to get you writing. As David Ogilvy pointed out in On Advertising, “On average, five times as many people read the headlines as read the body copy.”

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17 Social Media Tips Every Graduate Needs

College Graduation

If I were giving a college commencement speech, I’d focus on social media. It’s at the core of how students communicate. Leaving the protected educational environment requires guideposts to help graduates get their lives on track to succeed. Here are the seventeen actionable social media tips organized into seven categories I’d include.

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