Content Marketing

Content Curation Grows Up: What You Need To Know

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Content Curation Grows Up and what it means for your content marketing strategy. Defines sophisticated content curation with examples to follow.

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Content Repromotion Plan In 5 Steps

Content Repromotion Plan

Is your content once and done when it comes to content distribution? Add content repromotion plan to your content marketing to improve your content ROI.

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The Secret To Reducing Your Content Creation Time

How To Republish Existing Content

Looking for shortcuts to reduce or eliminate content creation? Then discover the secret to republish existing content using these tips. It will save you time and money.

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3 B2B Customer-Vendor Disconnects You Can Fix

B2B Customer-Vendor Disconnect

Do your marketing and sales teams have a B2B customer-vendor disconnect? If so, here are 3 gaps that you can easily fill with tailored content.

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New Original Content VS Enhanced Existing Content

New Original Content VS Enhanced Existing Content

New Original Content VS Enhanced Existing Content: Which is better for your content strategy? Examine the strengths and weaknesses to decide.

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Orphan Content: Are You Throwing Away Your Budget?

Orphan Content

Are you creating orphan content? Orphan content is defined. 7 tips to avoid orphan content with examples to guide you.

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Everybody Writes – Book Interview

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Everybody Writes is a go-to guide to attracting and retaining customers through stellar online communication, because in our content-driven world, every one of us is, in fact, a writer.

If you have a web site, you are a publisher. If you are on social media, you are in marketing. And that means that we are all relying on our words to carry our marketing messages. We are all writers.

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Enhanced Existing Content Marketing Increases Your ROI

Enhanced Existing Content Marketing

Are you maximizing Enhanced Existing Content Marketing ROI? Enhanced Existing Content Marketing is defined and explained in a 5 step process.

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The Content Formula – Book Interview

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The Content Formula answers the biggest question currently on marketer’s minds: what is the ROI of content marketing?

With unused and wasted content costing B2B marketers alone a whopping $50 billion a year, the time to take a step back and identity problem areas is now so departments can focus on the areas that yield the most benefit to the bottom line.

The Content Formula establishes a way for marketers to prove the exact return on investment they get from content marketing, highlighting its usefulness in any marketer’s toolbox.

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Content Uberization: Sharing Economy Meets Content

Content Uberization

Tapping into the sharing economy for your content marketing? Content uberization is an effective way to distribute your content to a wider audience.

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