Content Marketing

Fill Your Content Marketing Calendar Without Really Trying

Stream of content marketing ideas

Want to never run out of content marketing ideas? Here’re the only 5 sources you’ll ever need. Contains tips to brainstorm and fill your editorial calendar.

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Streamline Content Creation: 10 Step Checklist

streamline content creation

Are you crunched to develop content on time? Here’s a 10 point checklist to help you streamline content creation. Key: Get the basic down before you start.

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Global Content Marketing – Book Interview

Global Content Marketing Book Cover

Engage Customers Around the World with Cross-Regional Content Marketing

Technology has virtually erased national borders, forever transforming the way we reach and engage customers, as well as the way we search for and consume content. Global Content Marketing takes you step-by-step through the process of creating and refining your strategies to meet this new reality.

Heidi Cohen inverviews author, Pam Didner.

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The Content Code – Book Interview

The_Content_Code

A path-finding book exploring the six factors that will help you break through the overwhelming wall of information density to win at marketing now … beyond content, beyond social media, beyond web traffic and Search Engine Optimization.

The Content Code starts where your current marketing plan ends, and provides the launch code for next-level success. The book dives deeply into the true value of social media marketing and the steps companies need to enable to achieve measurable results.

A pioneering book that explores the psychology of sharing, it is also highly practical, offering hundreds of ideas that can be used by organizations of any size and any budget.

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Content Chemistry – Book Interview

content-chemistry

The result of thousands of conversations about web marketing with hundreds of companies, this handbook is a compilation of the most important and effective lessons and advice about the power of search engine optimization, social media, and email marketing. The first and only comprehensive guide to content marketing, this book explains the social, analytical, and creative aspects of modern marketing that are necessary to succeed on the web. By first covering the theory behind web and content marketing and then detailing it in practice, it shows how it is not only critical to modern business but is also a lot of fun.

Read Heidi Cohen’s interview with author Andy Crestodina.

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3 Secrets To Get Employees Blogging For Your Business

Get Employees Blogging For Your Business

Does your company blog suffer from the lack of company love? Here are 10 easy-to-implement ways to get employees blogging for your business.

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Why Use Media When We Have Content Marketing?

Ultimate Media Definition

Did you realized that how you define media has an impact on your marketing and PR results? Here’s 15 media definition checklist complete with charts.

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The #1 Media Lesson Content Marketers Must Learn

Girl Reading Newspaper-2

Improve your content marketing effectiveness. Understand the media secret behind how such an entity works as a business. Learn to think like a media entity.

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7 Guidelines For Visual Content Marketing With Free Images

Seeing beyond the steps-Visual Content Marketing With Free Images

Here’s what you need to know to create visual content marketing with free images. 7 Guidelines to steer your use of free images in your content marketing.

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Content Marketing Works – Book Interview

Content Marketing Works

Content Marketing Works, by Arnie Kuenn, is a robust look at the process of creating, implementing and measuring a successful content marketing program. It covers the 8 Step Process of content marketing, created by the experts at content marketing agency, Vertical Measures, and how it can be used at any organization large or small to grow traffic, leads, and business.

Read Heidi Cohen’s interview with author Arnie Kuenn.

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