Content Marketing

Expert Content Marketing Advice: 13 Tactics To Improve Your Results

Expert Content Marketing Advice

Does your content marketing attract an audience and drives measurable results? Improve your content with these 13 pieces of expert content marketing advice.

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How Social Media And Content Marketing Work Together

The Social Media Content Marketing Interview

Want your content marketing and social media to work together? Lee Odden, Erin Monday and others give advice in Social Media-Content Marketing Interview.

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5 Content Categories To Help You Increase Sales

5 Different content types - typed by you

Does your content marketing strategy include these 5 different content categories? If not you may be losing leads and sales. Includes examples and tactics.

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How I Create Quality Content

Analog Content Creation Tools

What marketer doesn’t need stellar content? This article spotlights 5 analog content creation tools that help you develop quality content.

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How To Be A Content Curation Master

Content curation master

Want to be a content curation master? Then take a page from Jon Stewart’s Daily Show playbook. Includes tips and examples to improve your content curation.

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Why Content Marketing Trumps Advertising

Content marketing trumps advertising

Why content marketing trumps advertising? People actively avoid advertising. Here is the data and charts to help you craft your content marketing. 7 tips.

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3 Content Marketing Opportunities You Are Missing

3 content marketing opportunities

Does your content plan include these 3 content marketing opportunities? They’re easy to overlook since they depend on other people’s audiences.

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Content Marketing Performance Checklist: 1H2015

Girl playing flute-Content Marketing Performance Checklist

Is your 2015 content marketing on track to succeed? Not sure? Here’s a 10 step content marketing performance checklist to assess your progress to-date.

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How To Unlock Your Product Stories To Increase Sales

Unlock content marketing product stories

Do you know how to unlock your content marketing product stories? Includes examples of real products that have increased sales from their product stories. Add these 7 types of product stories to your content marketing portfolio.

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Welcome to the Funnel – Book Interview

Welcome To The Funnel

Raising brand awareness, building trust, establishing credibility, and ultimately driving revenue, that’s what the top of the funnel is all about. It can be a marketer’s “Paradise City”, but without focus, it can quickly become overwhelming. The one-two punch of social media and content marketing is a vital part of any successfully integrated marketing approach.

If you are not pairing these two powerhouses together then you are simply missing opportunities to grow your business. The tactics and strategies in this book have come together through a tremendous amount of research, trial and error, expert input, and real world applications.

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