Spin Sucks – Book Interview


Most PR books tell you how to “spin” your message. People are sick of that! Spin Sucks will teach you how to communicate honestly, responsibly, openly, and authentically…and truly earn the trust of your customers, stakeholders, investors, and communities.

Top PR thought leader and blogger Gini Dietrich runs the number one PR blog in the world,, where she shares cutting-edge tips and tools for effective, ethical communications. Now, she’s integrated all she’s learned into a complete, actionable guide for every business leader who understands there are new rules to communications, but don’t know what to do.


How To Launch A Successful Business Blog

Successful Business Blog is like a wedding dress

Want a successful business blog? Here are the 5 winning elements you need with detailed blogging tips to help you achieve your blogging goal.

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What The Top 10 Bloggers Do Differently To Succeed

Gold top 10 winner-Top 10 Bloggers

Want to create a Top 10 Blog? Here’s the inside scoop from Social Media Examiner’s 10 Top Bloggers to get you on track to succeed. 10 blog tips.

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The Definitive 2015 Blog Assessment Checklist

Definitive 2015 Blog Assessment Checklist

Want to improve your blog results? Here’s the definitive 2015 blog assessment checklist. Complete with 83 questions to get your blog on track to succeed.

 31 Advanced Blogging Tricks

Advanced Blogging Tricks

Regardless of how long you’ve been blogging, here are 31 advanced blogging tricks to improve your ability to achieve your business goals. With examples.

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Blog Inspiration To Fill Your September Editorial Calendar

Free Fall Content Marketing Titles

Need blog, content or writing inspiration? Here are 25 free fall content marketing titles to help get your creative juices flowing. They are a great start.

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Does Your Company’s Social Media Use Compare?

2014 Fortune 500 SOcial Media

2014 Fortune 500 social media requires the use of a variety of networks. Establish your presence on key social media platforms to support your brand.

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10 Ways You Can Increase Time On Blog

10 Ways You Can Increase Time On Blog

Want to extend time on blog? Then make every second visitors spend on your blog count. Here are 10 actionable blog tips and 3 blog metrics to help you.

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20 Ways To Craft Amazing Blog Posts Your Readers Love

Up-cycled Blog Post Content-Heidi Cohen

20 ways to create blog posts to attract readers. All use up-cycled content to craft up-cycled blog post content readers want & need. You extend old content.

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40 Blogging Tactics For Your Marketing Toolbox

blogging: social media or search tactic

Is blogging social media or search tactic? These 2 approaches have an impact on your blog content. 40 blogging tactics to add to your marketing toolbox.

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