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Join Me At CMW 2014
- 72 Marketing Definitions
- 30 Social Media Definitions
- 31 Public Relations Definitions
- Marketing Versus PR: What’s the Difference
- 30 Branding Definitions
- 21 Ways to Promote Your Mobile App
- 28 Amazing Content Marketing Ideas You Can Use Now
- 67 Mobile Facts To Develop Your 2014 Budget
- The Beatles Social Media Lessons
- 64 Tips to Increase Blog Reach
- 16 Ridiculously Easy Ways To Increase Retweets
- How to Create Marketing Personas
Actionable Marketing 101
For many marketers, an interactive marketing analytical framework for planning and analysis is an essential to achieve intended business goals and ensuring marketing campaign success on a continuing basis.
This article provides a detailed conceptual approach for assessing an interactive marketing campaign’s effectiveness.
At the heart of almost any interactive marketing program are seven steps which aim to engage prospects and customers to develop a profitable relationship. These steps provide a framework for planning an online campaign as well as for providing an in-depth creative brief.
How was your first quarter marketing performance? Here’s a 50 point 1Q assessment checklist to help you evaluate your business and marketing.
Black Friday & Cyber Monday Sales – Are you planning for long term growth? 10 small business tactics to gain freedom from holiday sales (Data)
Do your customers interact & connect with your brand creating memorable experiences? If not, test experiential marketing defined by these 5 core attributes.
To celebrate our 1000th blog post here’s the basic seven step framework of an actionable marketing strategy where your ultimate goal as a marketer or business owner is to get prospects, customers and the public to engage with you and to develop a profitable relationship over time.
Content marketing continues to gain traction among marketers, both B2C and B2B because it attracts and invites prospects and customers in without hitting them over the head with price-oriented promotions. Additionally content marketing supplies food for social media, engages prospects at each step of the purchase process, and supports search optimization. To help you, here’s a chart outlining the major 18 content marketing options. [Chart included]