Welcome Book Readers!
Reading is core to becoming a well-informed marketer. To help you meet this challenge, the Actionable Marketing Guide features a new marketing book every week.
Our aim is to Provide a behind-the-scenes intro to marketing influencers and experts.
BTW, if you’re an author or publisher who would like to participate, please email us!
This week’s book:
Author: Marcus Sheridan
They Ask You Answer is a straightforward guide to fixing your current marketing strategy. Quality content is the key to success, and you already have the ingredients in-house. Marcus Sheridan's book shows you how to structure an effective content strategy using the same proven principles that have revolutionized marketing for all types of businesses, across industries.